SPRINGFIELD, MO - Visit Springfield is proud to announce the winners of the 2025 Toast to Tourism Awards, recognizing individuals and organizations that have made outstanding contributions to Springfield’s travel and tourism industry. The awards will be presented during the Toast to Tourism celebration on May 8, 2025, at the historic Gillioz Theatre.

This year’s honorees include:

Robert E. Low – The Tracy Kimberlin Pinnacle Award: Presented to individuals who have been active in the travel industry for many years and have made substantial contributions to improving Springfield’s tourism industry.

Moxy Springfield Downtown – Hospitality Award: Presented to an attraction, lodging facility or restaurant that demonstrates outstanding hospitality to travelers and exhibits a team spirit in promoting the growth of travel and tourism in the Springfield area.

Mayor Ken McClure – Diplomat Award: Given to a government official, organization or employee who has provided significant support to Springfield’s travel industry.

Aaron Sachs – Spotlight Award: Presented to an individual, business or organization not typically considered part of the travel and tourism industry for notable contributions to advancing travel and tourism in Springfield.

Wilson Logistics Arena – Ambassador Award: Given to individuals or organizations who generated significant economic impact for the area by encouraging tourism or securing a major convention or event in Springfield.

“Toast to Tourism is a truly special event for our tourism community, as it gives us the opportunity to recognize and celebrate those who have made a lasting and positive impact," said Mark Hecquet, President and CEO of Visit Springfield. "This year’s award recipients, each in their own way, have significantly enhanced our tourism landscape. We are particularly excited to present our most prestigious award, the Tracy Kimberlin Pinnacle Award, to Robert Low. It is undeniable that Mr. Low’s contributions to our tourism community have been transformative. Without his leadership and vision, Springfield’s hospitality, entertainment and economy would not be where they are today."

The Toast to Tourism event on May 8 will be an evening of celebration, bringing together industry leaders, community members and award recipients to honor those who help make Springfield a top destination.

For event details or to purchase tickets, contact Lori Casey at Lori@springfieldmo.org or visit the event page.

About Visit Springfield, Missouri

Visit Springfield, Missouri is the official destination marketing organization for Greene, Christian and Polk counties in southwest Missouri. Dedicated to boosting the local economy, the organization drives tourism and group business—bringing in leisure travelers, conventions, meetings and sporting events—through innovative marketing initiatives. Visit springfieldmo.org to learn more.