The Downtown Springfield Association and downtown businesses are looking forward to another successful holiday shopping season. This year's efforts will be more customer-focused than ever with a packed events calendar and a new, highly user-friendly website and digital shopping guide.

Highlights include:

  • November 11: Christmas on Campbell shopping event, downtown holiday open houses
  • November 14: Launch of new itsalldowntown.com, featuring a fully digital Holiday Shopping Guide
  • November 25: Small Business Saturday, featuring an exciting new charitable initiative
  • November 27: Cyber Monday, during which DSA will highlight local e-commerce

Downtown continues to serve as a major retail hub for Springfield. This season's events will make shopping local easier—and more rewarding—than ever.

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