The CVB has developed an online toolkit to assist planners in hosting conventions and events in the city. The free toolkit is available on the CVB website and includes promotional videos, images, website banners and other downloadable files. In addition, the CVB offers assistance with writing and distributing press releases and emails.

Along with being used by planners, the toolkit is available to assist event venues in boosting attendance for events, festivals and sporting events.

To learn more about the online toolkit or other convention and group sales efforts, contact Dana Maugans, director of sales, at

The CVB is a nonprofit marketing agency dedicated to promoting Springfield as a travel destination in order to boost the local economy.