The Missouri Travel Council is hosting a Strategic Marketing workshop from 9:45 a.m.-3 p.m. Nov. 5 at Capitol Plaza Hotel in Jefferson City.

The program includes information on best practices from around the state, customer service, events, crisis communication and more.

Cost is $45 per member and $60 for non members. Click here for information and a registration form or call 573-636-2814 to learn more.

The Missouri Travel Council is the official private sector umbrella organization of the tourism industry in the State of Missouri. As a not-for-profit association, its primary aim is to provide economic, social and educational benefits to its broadly based membership through professional development, public advocacy and cooperative state/regional marketing efforts.

MTC works to facilitate partnership and cooperation among all sectors of the Missouri travel industry, both public and private to strengthen the development, promotion and sustainable growth of the Missouri tourism industry for both visitors and state residents.