Eight content creators visited Springfield in May and June for stories they'll post on blogs and social media and pitch to print and online media outlets. CVB staff also represented Springfield at the Midwest Travel Network conference in Kansas City, Kansas.

Five of the content creators participated in a post-conference press tour following the Midwest Travel Network event. The others participated in a themed press tour focusing on caves. They visited six area show caves during their stay.

At least two other content creators are scheduled to visit the area in July and August.

Press tours help the CVB earn media coverage that encourages travel to the city.